By Thibaut Boissot, Sales Engineer at Anevia
Summer has arrived in the Northern hemisphere and people are longing for a vacation. It’s time for hotels to get back to business.
But people’s expectations have changed. Health and safety have become an important factor in choosing where to go. And during the lockdown, TV became a central part of their entertainment. The new TV viewing habits they formed mean they now expect the best TV experience – even during their holidays.
Last month we held Flamingo Tea Talks – a series of six 20-minutes chats to understand how Anevia can help hotels in the new normal. In episode 1, we looked into how hotels can bring the best TV services to TV-savvy guests – and how to deliver multiple TV services with just one head-end.
But first, why would hotels invest in a TV system now, when many are struggling just to survive?
The coming period will be challenging for them – and competition will be fierce. On the one hand, like all industries, the hotel industry needs to focus on health and safety. Hotels will have to deliver safety information without impacting their guests’ travel experience. On the other hand, the volume, profiles, and hobbies of travellers will change. Hotels will have to provide the right content, to the right guest, at the right time. And to do this, hotels need to have the right head-end in place.
So how exactly can hotels deliver, now that people expect a TV experience that is comparable to what they have at home – including multi-screen, local channels, WebTV, timeshift service, virtual channels, and so on?
Watch this video for my insights:
And stay tuned for our next blog article to find out how virtual channels can help hotels rebound post-lockdown.
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